Only one Black director and four women directors helmed spots this year
By Tim Nudd. Published on February 27, 2023.
Many thanks to Tim Nudd for asking me to contribute to this article and giving voice to my perspective.
Only one Black director and four women directors helmed spots this year
By Tim Nudd. Published on February 27, 2023.
Many thanks to Tim Nudd for asking me to contribute to this article and giving voice to my perspective.
“Extra” is sneak-peeking all the most-talked-about Super Bowl LVII ads and going behind the scenes of Kevin Hart’s star-studded spot for DraftKings.
David Ortiz, Ludacris, Tony Hawk and The Undertaker are among the celebs in on the action as the sports gaming site seeks continued growth.
You follow all your favorite music artists on Instagram and TikTok. You track all their new music and watch every video as soon as it lands. But what if you could go beyond the screen and be part of their creative process? That's the idea behind "Set The Stage" by Sony. By combining music and technology, Sony is amplifying its artists in a way that's never been done before.
It's wet! It's wacky! It's buckets of fun!
Legendary wide receiver Jerry Rice grabs a big-ass cooler and helps a DraftKings winner celebrate—NFL sidelines style!—in the sports betting brand's new commercial timed to the playoffs:
WASHINGTON, June 10, 2021 /PRNewswire/ -- Ahead of National Get Outdoors Day on June 12, the USDA Forest Service and the Ad Council today announced new public service advertisements (PSAs) from the Discover the Forest campaign. Since 2009, the Ad Council and USDA Forest Service's Discover the Forest campaign has encouraged parents and caregivers to take their families out to the forest to experience and reconnect with nature. The new creative work highlights the power of authentic storytelling to showcase the value of the forest as a place where families can deepen their connection with each other and with the outdoors. The PSAs culminate in a singular ask: make the forest part of your family's story.
Curb Your Enthusiasm may have just ended its latest—deeply spiteful—season, but the show’s characters are apparently still here to help us cope with temporary planetary lockdown. Or at least Leon Black (J.B. Smoove) is, with one of the most expletive-laced guided meditations in all of human history. And it’s only six minutes long in total!
Howard, Merrell & Partners and TreeFort Creative team up on "Trace Adkins: Who I Am" for Kioti Tractors. The short, biographical documentary explores the values and ranch life of the acclaimed country singer. The film took home the Triangle AdFed Silver ADDY Award for Branded Content in the Digital Advertising category.
This is the second collaboration between Harrold/Merrell and Director Max Gutierrez, the first of which garned a Bronze Telly Award for their work on the “The Magnificent KIOTI.”
Huge congrats to all involved and special thanks to Liz Stovall and Birdie Pictures!
Supermarket chain Lowes Foods has rolled out a holiday ad that encourages viewers to ‘#BeFull’ of what matters this holiday season.
Voted by US Creative Work readers as Ad of the Week, the video showcases both the sappy and quirky moments we all experience in some way over the holiday season.
Effort lifts veil on women who are making it happen at the network